{"id":1168,"date":"2022-12-23T15:31:06","date_gmt":"2022-12-23T15:31:06","guid":{"rendered":"https:\/\/thestillmanfactory.com\/?p=1168"},"modified":"2023-02-10T13:54:26","modified_gmt":"2023-02-10T13:54:26","slug":"time-to-be-real","status":"publish","type":"post","link":"https:\/\/thestillmanfactory.com\/es\/time-to-be-real\/","title":{"rendered":"Time to &#8220;Be Real&#8221;"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"1168\" class=\"elementor elementor-1168\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e9d1c8f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e9d1c8f\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-13bc4e0\" data-id=\"13bc4e0\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ab4f2f3 elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"ab4f2f3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Time to &#8220;Be Real&#8221;<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f44a77 elementor-widget elementor-widget-theme-post-featured-image elementor-widget-image\" data-id=\"1f44a77\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-featured-image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"575\" src=\"https:\/\/thestillmanfactory.com\/wp-content\/uploads\/2022\/12\/62fbc1cc2000001b00cb35d5-1024x575.jpg\" class=\"attachment-large size-large wp-image-1185\" alt=\"\" srcset=\"https:\/\/thestillmanfactory.com\/wp-content\/uploads\/2022\/12\/62fbc1cc2000001b00cb35d5-1024x575.jpg 1024w, https:\/\/thestillmanfactory.com\/wp-content\/uploads\/2022\/12\/62fbc1cc2000001b00cb35d5-300x168.jpg 300w, https:\/\/thestillmanfactory.com\/wp-content\/uploads\/2022\/12\/62fbc1cc2000001b00cb35d5-768x431.jpg 768w, https:\/\/thestillmanfactory.com\/wp-content\/uploads\/2022\/12\/62fbc1cc2000001b00cb35d5-1536x862.jpg 1536w, https:\/\/thestillmanfactory.com\/wp-content\/uploads\/2022\/12\/62fbc1cc2000001b00cb35d5-350x196.jpg 350w, https:\/\/thestillmanfactory.com\/wp-content\/uploads\/2022\/12\/62fbc1cc2000001b00cb35d5.jpg 1778w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-649a1a2 elementor-widget elementor-widget-text-editor\" data-id=\"649a1a2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span data-contrast=\"auto\">La pose perfecta, el filtro que resalte nuestras mejores cualidades, el fondo, la luz&#8230; Estamos acostumbrados a publicar nuestras fotos y videos en redes sociales con muchos filtros y poses estrat\u00e9gicamente planeadas, pero una app busca derribar todo esto.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p><p><span data-contrast=\"auto\"><strong>BeReal<\/strong> se define como una \u201cplataforma espont\u00e1nea\u201d que pretende que sus usuarios compartan una vida sin filtros \u00bfEn qu\u00e9 consiste? Te llega una notificaci\u00f3n a tu tel\u00e9fono &#8220;\u00a1Hora de hacer tu BeReal!, desde ese momento empieza la cuenta regresiva. Abr\u00eds la aplicaci\u00f3n y ten\u00e9s dos minutos para tomar una foto de vos mismo y de lo que sea que est\u00e9 frente a ti, es decir, captura tanto la c\u00e1mara delantera del tel\u00e9fono como la trasera.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1119a47 elementor-widget elementor-widget-image\" data-id=\"1119a47\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/thestillmanfactory.com\/wp-content\/uploads\/2022\/12\/220419110525-01-bereal-app-1024x682.jpg\" class=\"attachment-large size-large wp-image-1232\" alt=\"Aplicaci\u00f3n Be Real\" srcset=\"https:\/\/thestillmanfactory.com\/wp-content\/uploads\/2022\/12\/220419110525-01-bereal-app-1024x682.jpg 1024w, https:\/\/thestillmanfactory.com\/wp-content\/uploads\/2022\/12\/220419110525-01-bereal-app-300x200.jpg 300w, https:\/\/thestillmanfactory.com\/wp-content\/uploads\/2022\/12\/220419110525-01-bereal-app-768x512.jpg 768w, https:\/\/thestillmanfactory.com\/wp-content\/uploads\/2022\/12\/220419110525-01-bereal-app-1536x1024.jpg 1536w, https:\/\/thestillmanfactory.com\/wp-content\/uploads\/2022\/12\/220419110525-01-bereal-app-350x233.jpg 350w, https:\/\/thestillmanfactory.com\/wp-content\/uploads\/2022\/12\/elementor\/thumbs\/220419110525-01-bereal-app-pzs4q0tzqq5wd95ksg25snxrm6c59zu9zclqd2f9uo.jpg 600w, https:\/\/thestillmanfactory.com\/wp-content\/uploads\/2022\/12\/220419110525-01-bereal-app.jpg 2000w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c6872f2 elementor-widget elementor-widget-text-editor\" data-id=\"c6872f2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>BeReal, una aplicaci\u00f3n relativamente nueva, se presenta como una forma &#8220;aut\u00e9ntica&#8221; de expresarse en las de redes sociales.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eba6b33 elementor-widget elementor-widget-heading\" data-id=\"eba6b33\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">\u00bfCu\u00e1l es el l\u00edmite de lo que subimos?<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fc98812 elementor-widget elementor-widget-text-editor\" data-id=\"fc98812\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-family: Poppins, sans-serif;\" data-contrast=\"auto\">Desde The Stillman Factory (TSF), sostenemos que \u201cest\u00e1 bien \u2018no estar bien\u2019 siempre\u201d. A veces nos llenamos de fotos de viajes so\u00f1ados, de trabajos ideales, de cuerpos perfectos, y no vemos qu\u00e9 hay detr\u00e1s de toda esa construcci\u00f3n. Nos perdemos el sacrificio, la constancia y muchos otros factores.\u00a0<\/span><\/p><p><span style=\"font-family: Poppins, sans-serif;\" data-contrast=\"auto\">Esta nueva aplicaci\u00f3n permite derribar un poco el mito de que \u2018todo es perfecto\u2019 en el mundo digital.<\/span><span style=\"font-family: Poppins, sans-serif;\" data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e13d240 elementor-widget elementor-widget-heading\" data-id=\"e13d240\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">\u00bfC\u00f3mo aprovechar esta tendencia?<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3e195ae elementor-widget elementor-widget-text-editor\" data-id=\"3e195ae\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"font-family: Poppins, sans-serif;\"><span style=\"font-family: var(--fuentePrincipal);\" data-contrast=\"auto\">Sostenemos que es importante mostrar en nuestros posteos e historias, im\u00e1genes que le permitan a nuestro cliente identificarse, sentirse parte. Actualmente es necesario generar empat\u00eda con el usuario. De esta manera, aumenta la confianza con la marca, generando mejores resultados.<\/span><span style=\"font-family: var(--fuentePrincipal);\" data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p><p style=\"font-family: Poppins, sans-serif;\"><span style=\"font-family: var(--fuentePrincipal);\" data-contrast=\"auto\">Dependiendo de la estrategia comunicacional que tengamos, mostrarnos como una marca &#8220;m\u00e1s humana&#8221; nos dar\u00e1 un perfil m\u00e1s cercano a nuestro p\u00fablico, sin perder el tono profesional que buscamos transmitir.<\/span><span style=\"font-family: var(--fuentePrincipal);\" data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p><p style=\"font-family: Poppins, sans-serif;\"><span style=\"font-family: var(--fuentePrincipal);\" data-contrast=\"auto\">Sin dudas, esto puede generar controversia en la manera en la que las empresas vienen comunic\u00e1ndose. Pero, en este como en muchos otros casos, adaptarse para dar la mejor versi\u00f3n de nosotros, va a ser la mejor estrategia.<\/span><span style=\"font-family: var(--fuentePrincipal);\" data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p><p style=\"font-family: Poppins, sans-serif;\"><span style=\"font-family: var(--fuentePrincipal);\" data-contrast=\"auto\">Comenz\u00e1 a transmitir la esencia de tu negocio. Activa tu <strong>#modoreal<\/strong>, activ\u00e1 tu <strong>#modoTSF<\/strong>.<\/span><span style=\"font-family: var(--fuentePrincipal);\" data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4e700df elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4e700df\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3ce9809\" data-id=\"3ce9809\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-206c1aa elementor-widget elementor-widget-heading\" data-id=\"206c1aa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Comparte esta nota!<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eceb73e elementor-share-buttons--view-icon-text elementor-share-buttons--skin-gradient elementor-share-buttons--shape-square elementor-grid-0 elementor-share-buttons--color-official elementor-widget elementor-widget-share-buttons\" data-id=\"eceb73e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"share-buttons.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-grid\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\">\n\t\t\t\t\t\t<div\n\t\t\t\t\t\t\tclass=\"elementor-share-btn elementor-share-btn_facebook\"\n\t\t\t\t\t\t\trole=\"button\"\n\t\t\t\t\t\t\ttabindex=\"0\"\n\t\t\t\t\t\t\taria-label=\"Share on facebook\"\n\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<i class=\"fab fa-facebook\" aria-hidden=\"true\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-share-btn__text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__title\">\n\t\t\t\t\t\t\t\t\t\tFacebook\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\">\n\t\t\t\t\t\t<div\n\t\t\t\t\t\t\tclass=\"elementor-share-btn elementor-share-btn_twitter\"\n\t\t\t\t\t\t\trole=\"button\"\n\t\t\t\t\t\t\ttabindex=\"0\"\n\t\t\t\t\t\t\taria-label=\"Share on twitter\"\n\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<i class=\"fab fa-twitter\" aria-hidden=\"true\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-share-btn__text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__title\">\n\t\t\t\t\t\t\t\t\t\tTwitter\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\">\n\t\t\t\t\t\t<div\n\t\t\t\t\t\t\tclass=\"elementor-share-btn elementor-share-btn_linkedin\"\n\t\t\t\t\t\t\trole=\"button\"\n\t\t\t\t\t\t\ttabindex=\"0\"\n\t\t\t\t\t\t\taria-label=\"Share on linkedin\"\n\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<i class=\"fab fa-linkedin\" aria-hidden=\"true\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-share-btn__text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__title\">\n\t\t\t\t\t\t\t\t\t\tLinkedIn\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ee8fd81 elementor-align-left elementor-mobile-align-center elementor-widget elementor-widget-button\" data-id=\"ee8fd81\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#footer\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Solicita una hora de asesor\u00eda gratis<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>La pose perfecta, el filtro que resalte nuestras mejores cualidades, el fondo, la luz&#8230; Estamos acostumbrados a publicar nuestras fotos y videos en redes sociales con muchos filtros y poses estrat\u00e9gicamente planeadas, pero una app busca derribar todo esto. BeReal se define como una \u201cplataforma espont\u00e1nea\u201d que pretende que sus usuarios compartan una vida sin [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":1185,"comment_status":"open","ping_status":"closed","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[35],"tags":[],"class_list":["post-1168","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sin-categoria-es"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/thestillmanfactory.com\/es\/wp-json\/wp\/v2\/posts\/1168","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thestillmanfactory.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thestillmanfactory.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thestillmanfactory.com\/es\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/thestillmanfactory.com\/es\/wp-json\/wp\/v2\/comments?post=1168"}],"version-history":[{"count":78,"href":"https:\/\/thestillmanfactory.com\/es\/wp-json\/wp\/v2\/posts\/1168\/revisions"}],"predecessor-version":[{"id":3053,"href":"https:\/\/thestillmanfactory.com\/es\/wp-json\/wp\/v2\/posts\/1168\/revisions\/3053"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/thestillmanfactory.com\/es\/wp-json\/wp\/v2\/media\/1185"}],"wp:attachment":[{"href":"https:\/\/thestillmanfactory.com\/es\/wp-json\/wp\/v2\/media?parent=1168"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thestillmanfactory.com\/es\/wp-json\/wp\/v2\/categories?post=1168"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thestillmanfactory.com\/es\/wp-json\/wp\/v2\/tags?post=1168"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}